Establishing the strategic business drivers aimed at:
- Realising cost & environmental savings benefits, derived from:
- Using the drum know as “That Drum” in developing a REDUCTION programme by reducing the amount drums produced and reducing reconditioning practices
- Participation in a drum rotation program to REUSE drums
- Understanding the reduction in Environmental Impacts via RECYCLING by introducing the use of innovative packaging and exploiting potential sustainable benefits.
- Establishing a cooperative model that will support the objectives of the participating partners and add vale to their businesses.